vidIQ
Track, analyze, and optimize YouTube performance with simplified data.
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vidIQ is a YouTube creator toolkit that combines AI-powered features with analytics to help content creators grow their channels more effectively. Popular among YouTubers and video marketers, it offers keyword research tools, competitor analysis, and AI-assisted content creation features including title generation and thumbnail creation. The platform helps creators optimize their content through channel audits, real-time performance tracking, and trending topic insights, while providing educational resources and expert coaching to enhance their YouTube strategy.

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Key features
Daily personalized video ideas
Extensive keyword research tool with scores
Competitor insights for strategy refinement
Toksta's take

vidIQ stands out from the crowd with its slick interface and simplified analytics, making YouTube data digestible even for beginners. The AI-powered features, like video idea generation and the SEO checklist, are promising, but the quality isn't always consistent. For creators focused on competitor analysis and accessible performance tracking, vidIQ delivers. That being said, the sometimes unreliable keyword scores require cross-referencing with other tools.

Founders seeking quick content wins might find the AI tools helpful, but shouldn't rely on them solely. Thorough content strategists will enjoy the competitor tracking and channel audit features. The absence of A/B thumbnail testing is a notable drawback.

Overall, vidIQ is a valuable tool for YouTubers seeking to improve their content strategy and understand their performance. Just temper expectations for the AI features and double-check those keyword scores. If you're comfortable with those caveats, vidIQ could be a solid addition to your YouTube toolkit.

vidIQ
 Reddit Review
  9  threads analyzed    87  comments    Updated  Jul 26, 2025
Negative Sentiment

What Users Love

Common Concerns

  • The free version has some useful features, such as the channel audit tool, keyword research, and a "views per hour" counter.
  • Some users find the free browser extension "nice to have" for general statistics and analytics.
  • The checklist and scoring for titles, tags, and descriptions in the free version can be helpful for new creators.
  • The company's educational content (YouTube channel, podcast, free course) is occasionally mentioned as having helpful "nuggets" of information for beginners.
  • One user found the translation tool useful.
  • The paid subscription is overwhelmingly considered not worth the money, overpriced, and a "scam."
  • The AI-powered features, particularly the title and thumbnail generators, are widely criticized as being "crap," "useless," and producing generic or irrelevant results.
  • Many users state that the functions offered by the paid tool (like title ideas and descriptions) can be replicated for free using tools like ChatGPT.
  • The tool's video and thumbnail scoring system is seen as inaccurate and unreliable, with users reporting that low-scoring videos performed well and high-scoring videos performed poorly.
  • The company is accused of exploiting and capitalizing on new, small, and desperate YouTubers.

vidIQ

Pricing Analysis

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Growth tip

Use vidIQ's Competitor Analysis feature to identify the top 3-5 performing videos from your main competitors each month, then analyze their titles, descriptions, and tags. Note any recurring keywords or phrases, and use vidIQ's Keyword Tools to validate their search volume and competition. Incorporate these validated, high-potential keywords into your own video titles, descriptions, and tags to improve your content's search ranking and attract a similar audience to your competitors' successful videos.

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