Products
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CRM
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Klaviyo
CRM
Mid ($50 - $300 per month)

Klaviyo

Klaviyo is a marketing automation platform that includes built-in AI and predictive data science tools that enable marketers to plan and execute smarter, more impactful, and more agile marketing campaigns. Klaviyo is favoured by eCommerce companies of all sizes to deliver personalized experiences across owned marketing channels, like email and SMS. Its pre-built templates and simple segmentation tools allow for ultra-personalization, while its 200+ data integrations work seamlessly with the tools businesses use every day.

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Klaviyo
8.1
Marketing
4.9
Sales
3.9
Customer Service
6.7
All In One Score

Toksta's take

Klaviyo has proved itself as one of the best CRM options for eCommerce. With seamless integrations for all the major eCommerce platforms, it makes creating your standard email and SMS funnels a breeze. Pulling in your product catalogue and setting up an abandoned cart email is Klaviyo's bread and butter. The reporting is also up there with some of the best we've seen, making segmentation and personalisation easy. We can't name a better CRM for those in the eCommerce game.

Who is it for?

Ecommerce
Retail
Solopreneurs
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G2 score
4.6
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Capterra Score
4.7
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Trustpilot Score
3.9
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Pros & Cons

Pros

  • Designed from the ground up for eCommerce
  • Integrates with all the major eCommerce platforms
  • Seamlessly sync your product catalogue

Cons

  • Lacking in non-email related features
  • Slow customer support
  • Clunky UI

Features by plan

The essential features that businesses typically look for in a SaaS product within this category, categorized by plan type.
Top Choice

Klaviyo

Marketing Automation, Workflow Automation, Advanced Reporting & Analytics, Custom Fields, Email Marketing, Event Tracking, Marketing Analytics, Rest API, SMS Marketing, Sales Forecasting, Form Creation
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Live Chat & Bots
Lead Tracking & Management
Knowledge Base
Form Creation
Meetings Scheduler
Quoting & Proposals
Integrated Phone Dialer
Event Tracking
Advanced Reporting & Analytics
Document Storage
Rest API
SMS Marketing
Custom Fields
Sales Forecasting
Marketing Analytics
Customer Service Inbox
Knowledge Base (Support Centre)
Workflow Automation
Marketing Automation
Sales & Deals Tracking
Email Marketing

Scores by plan type

The Toksta team has scored each plan based on the important factors that decision makers consider when assessing a product in this category. Each factor is assigned a score out of 10.
Klaviyo
Customer Service
1
Live Chat
0
Automation
10
Email Marketing
9
Sales
9
Analytics & Reporting
9
Affordability
6
Deals Pipeline Management
0
Integrations
4
Klaviyo Users By Company Size
Klaviyo Users By Industry